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The Amazon and The Environment

2

.3M

Total commitment of meals to be delivered through to the end of 2022

1,000,000 trees planted to reforest a devastated region of the Brazilian Amazon

Brazil is losing its forests at an alarming rate. Having lost 90% of its Atlantic rainforests and some 17% of its historic Amazon rainforests, deforestation has worsened to reach its highest annual level in a decade.In the first seven months of 2020, over 5,000 square miles of the Brazilian Amazon was burned across an area eight times the size of London.In 2020, The Caring Family Foundation directly funded a joint project between the Rainforest Foundation in partnership with the Indigenous Council of Roraima’s Environmental Department and the Rainforest Foundation US.

Meet The Team

Roraima is one of the most devastated areas in the Brazilian Amazon and is home to 220 indigenous communities. The project, which remains ongoing today, will enable ten indigenous communities in the devastated Roraima region to establish seedling nurseries; thereby helping them to plant thousands of new trees in the short term, and equipping communities with the infrastructure to be able to reforest their homeland in a sustainable manner for decades to come

This year, the Caring Family Foundation has committed to planting 1,000,000 trees in the Amazon rainforest by March 2023, equating to approximately 600 hectares of forest restored, the equivalent to 4.2 Hyde Parks.

Working closely with One Tree Planted, an environmentally focussed non-profit charity, this project will directly create 300 new jobs for the next two years and beyond, protecting the livelihoods of local people and their families.

Meet The Team
Meet The Team
Meet The Team

Our Partners

One Tree Planted

One Tree Planted is a charity with a mission to help global reforestation. It is built around a network of individuals, businesses, and schools who donate or volunteer to help plant trees around the world. It was founded in 2014 by Matt Hill and is based in Shelburne, Vermont. One Tree Planted operates in four regions around the world and on six different continents. It works with agencies including the United States Forest Service and the World Resources Institute and with reforestation partners around the world.

Rainforest Foundation

The Rainforest Foundation works to secure land rights for indigenous people. It strengthens indigenous land security and trains indigenous communities to use technology to protect their forests.

Patron Tequila

Annabel's partnered with Patrón Tequila on a limited-edition bottle of Reposado tequila, with every bottle purchased helping fund the reforestation of the Brazilian rainforest. It is sold exclusively online and in-store at Selfridges in London, with each sale contributing to the planting of 22 trees.

One Tree Planted

One Tree Planted is a charity with a mission to help global reforestation. It is built around a network of individuals, businesses, and schools who donate or volunteer to help plant trees around the world. It was founded in 2014 by Matt Hill and is based in Shelburne, Vermont. One Tree Planted operates in four regions around the world and on six different continents. It works with agencies including the United States Forest Service and the World Resources Institute and with reforestation partners around the world.

Rainforest Foundation

The Rainforest Foundation works to secure land rights for indigenous people. It strengthens indigenous land security and trains indigenous communities to use technology to protect their forests.

Patron Tequila

Annabel's partnered with Patrón Tequila on a limited-edition bottle of Reposado tequila, with every bottle purchased helping fund the reforestation of the Brazilian rainforest. It is sold exclusively online and in-store at Selfridges in London, with each sale contributing to the planting of 22 trees.

One Tree Planted

One Tree Planted is a charity with a mission to help global reforestation. It is built around a network of individuals, businesses, and schools who donate or volunteer to help plant trees around the world. It was founded in 2014 by Matt Hill and is based in Shelburne, Vermont. One Tree Planted operates in four regions around the world and on six different continents. It works with agencies including the United States Forest Service and the World Resources Institute and with reforestation partners around the world.

Rainforest Foundation

The Rainforest Foundation works to secure land rights for indigenous people. It strengthens indigenous land security and trains indigenous communities to use technology to protect their forests.

Patron Tequila

Annabel's partnered with Patrón Tequila on a limited-edition bottle of Reposado tequila, with every bottle purchased helping fund the reforestation of the Brazilian rainforest. It is sold exclusively online and in-store at Selfridges in London, with each sale contributing to the planting of 22 trees.